Accor Hotels Wintervention

Relocating the country’s coldest town to inspire all Australian’s to book a holiday.

No matter where you live, winter sucks. It's cold, it's rainy, and worst of all life slows down around you as people go into hibernation.

To help people around Australia get out of their slump we showed them just how amazing a Winter getaway could be. We gave Australia's coldest town, Waratah, Tasmania, a Wintervention. Live on breakfast TV.